Rodger Howell
Cutting R&D Spending? Do it Smartly by Pulling the Right Levers
In this presentation Rodger Howell will draw from the collective experience of the more than 1000 New Product Development projects PRTM has conducted over the last decade to describe both popular and seldom used levers and tools for managing R&D spending smartly. As our benchmarking studies have shown, firms that have implemented these approaches have seen dramatic results, such as a 27% improvement in capacity utilization. This increase in the effective R&D capacity can be applied to either trimming R&D costs or improving the time-to-market and innovation throughput for new products. Attendees of this session will receive a whitepaper that includes a practical framework for measuring pipeline loading, that can help formulate the next steps for your development organization.
Rodger has worked with industry and electronics manufacturers for than 20 years to develop strategies and improve core-operating processes. Rodger's experience includes strategy and implementation projects in portfolio management, product development, technology management, partner development, and marketing process development. His experience also includes deploying information technology to optimize business processes. Rodger has been a thought leader on integrating supply chain and product development to more quickly react to customer needs. He is familiar with industry benchmarks and best practices. Prior to PRTM, Rodger worked for General Motors, AT&T Bell Laboratories, and MCI Systemhouse. Rodger received his MBA from the University of Pittsburgh and holds a BS in electrical engineering, cum laude, from the University of Michigan.
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